April 16, 2019

As mobile event applications are becoming a more prominent way of getting information out to attendees at your events, you have to incorporate unique and innovative features into your apps to ensure that your attendees are downloading it and continuously participate wi...

February 14, 2019

Over the past several years, our connection to smartphones during our day-to-day routines has increased exponentially. No matter the demographic that you’re dealing with, the majority of people communicate via smartphones today. The time people spend on mobile apps, as...

April 24, 2017

1. Mobile Engagement


Mobile is where your customers spend most of their time. A study published by Computerware says that more than 80% of customers prefer mobile apps to traditional websites. So what does that mean? Mobile provides the power to reach a user anytime, a...

September 1, 2016

It should always be a goal to drive attendee registration to your events and conferences, but what good does that do if attendees are simply going through the motions? We’ve all been to a conference that imitated a zombie apocalypse: attendees break out to multiple edu...

June 2, 2016

Attendee feedback is a vital part of the event implementation process. Many event professionals recall the days of spending hours on end sifting through a countless number of paper surveys to understand how attendees perceived their event. From there emerged spammy ema...

September 1, 2015

When event managers are ready to ditch their programs for a mobile app, they often may consider the logistical offerings to be their primary reasons for doing so (schedule of events, session descriptions, etc.). Often times, the social value of an event app may be over...

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